Internet Promotion - Advantages and Disadvantages
July 27, 2005
Internet Promotion - Advantages and Disadvantages
The emergence of globalise trade, increase in foreign investment and cross-border transactions have put many small businesses under pressure to find innovative ways to continue to market their products and services. This is especially difficult given that they often operate on tight marketing budgets.
In the quest for cheap marketing alternatives, these small businesses continue to use conventional marketing tools such as newspaper, magazine, radio and television advertisements, unaware of the advantages that Internet Promotion offers. All too often, these entrepreneurs focus on the disadvantages of Internet Promotion and fail to adequately take advantage of the opportunities that it presents. Moreover, their preoccupation with conventional marketing strategies is driven by a misconception that these are cheaper than Internet Promotion.
To most small business entrepreneurs, marketing or promoting their products or services via the Internet can be a daunting task. However, with adequate information small businesses can benefit significantly from Internet Promotion while minimising the disadvantages that it presents. In fact, it may prove to be the marketing strategy that generates the highest return on investment.
The Advantages
Cost Effective and Enduring Marketing Strategies
The Internet has become the information superhighway for the buying public. Most persons prefer the hassle free transactions that Internet shopping can offer. As a result, the Internet has become the most powerful selling tool. Internet Promotion offers cost effective ways for small businesses to enhance their product or service distribution networks. For example, the use of portals can help create new marketing channels and logistics, or provide better or faster product access for customers.
In comparison to other forms of marketing, Internet Promotion presents the advantage of reduced budget and storage costs, when compared with printing brochures, producing television or radio advertisements or managing a call centre. It presents a fast and cost effective option for penetrating new markets.
Market Penetration
With millions of person using the Internet to search for products and services, small businesses can penetrate other markets at a fraction of the cost of traditional marketing methods.
Websites act as virtual storefronts, allowing businesses to stay open 24/7. Internet Promotion gives a business greater visibility, thereby creating more opportunities for increasing its customers at relatively low cost. Never before has it been easier for an upstart business to be able to reach out to literally millions of potential customers and to position themselves for success, without the need for costly infrastructure and overwhelming marketing costs. Thanks to the Internet, new businesses can become popular almost overnight.
Blast Your Blog Into Space!
July 26, 2005
So, you’ve been patiently building your blog, spreading your RSS feeds all over the net, at every place possible,Pinging your blog at a rate faster than the japenese bullet train, and yet suddenly
you’ve been told that there are “other” beings intrested in your what you have to say.
Enter in Bloginspace, a truly wacky take on RSS feed
submission service. Why? you may asked…simple is the answer….Blog In Space promises
to feed your RSS to Space, hence believing “alien” life forms will read your blog.
Why did they even considered this idea?
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How to make more money from the google adsense ads on your blog
July 26, 2005
Numerous bloggers these days are looking to earn extra cash through the google adsense ads that they post at their sites. Actually the spreading of pay-per-click ads by leading search engines in recent times to smaller sites and blogs has had a major impact on the net. Firstly it has helped to improve on the quality of content on sites as webmasters pay much closer attention to their content so as to attract the right kind of high value google adsense ads that will earn them more revenue.
Still one needs to know how to maximize on their google ads revenue. There are a number of things that you will need to do regularly to ensure that you keep earning a good regular income from google.
Check the value of keywords before posting new content
It is not too difficult to insert most keywords in your area of specialization into your article while leaving your article attractive and useful to readers. You may require the services of a writer, but this should not be a problem as online writers are very affordable.
Do not spend money buying a list of valuable keywords, this information is available for free online. What’s more in your initial experimental stage with keywords buying a list will not be a prudent thing to do. One of the reason is that there is no guarantee that your using certain keywords will automatically and quickly attract the desired high value click ads. There is no certainty in these things. However by consistently using high value keywords you will ultimately enjoy a much higher income than somebody who does not.
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Blog Day 2005 -An interview with founder Nir Ofir
July 26, 2005
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“Have you ever noticed that the date 3108 (August 31st) looks like the word “Blogâ€? I have noticed it when I was in the first Blog conference that was held in Israel and I doodled it on a paper.”
and that’s how it began, the idea of starting a special day set aside for bloggers,now known as
“Blogday” 2005.
In this article, I have had the pleasure to interview the starter of this flame,the founder of
Blogday 05, Mr. Nir Ofir.
Below is the interview with him.
URL:
Spark Armada
1.Name,age and sex.
Nir Ofir, 30 , male
2.Where are you from?
Israel
3.Where did the name Spark Armada come from?
From my imagination 
I created the name that will fit the content I
write on my Blog: Creativity stuff, Gadgets, Science fiction and the Israeli
Internet scene.
4.Blogday 05 , How did it all began? Inspiration?
It was on an Israeli blog convention. Me and some other participants talked
about doing
something together for the Israeli Blogsphere. On one of the lectures I
wrote the word BLOG on
A paper and saw the imagination of the number 3108. Then I decided that I
will try to organize an international BlogDay at August 31. Every year.
5.The purpose of Blogday is…..
To meet new Interesting blogs and bloggers. In the last months I felt that
the more blogs there are, the less time I’m spending on new weblogs. Because
of the overload of information, I’m just visiting my favorite Blog and
therefore, I’m sure that I miss a lot of good blogs.
In one long moment In August 31st 2005, bloggers from all over the world
will post a recommendation of 5 new blogs (at the same time) - preferably
blogs different from their own in culture, point of view and attitude. On
this day, all blog surfers will find themselves leaping and discovering new,
unknown blogs, celebrating the discovery of new people and new bloggers.
Pinging Your Own Blog Is It Search Engine Spaming?
July 26, 2005
Google at some point will probably come up with a way to filter
out the Blogg content that it deems “Spamish,” but it would be
impractical to think that Google will discount blogs altogether.
Some Bloggs are becoming more respected in their niche
than many of the major media conglomerates as a source
reliable of information.
Pining your content, on your Blogg, to your RSS feed, on your
Yahoo
page has nothing to do with spam of any kind. Spam by definition
is
delivering a message or information to someone that doesn’t want
it
and never requested it from you in the first place.
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